Marketing Emphasis, Business Administration (BS)

• Program Prerequisites: Most business and economics courses with numbers above 3000 require formal admission to the John B. Goddard School of Business & Economics and completion of ACTG 2010 , ACTG 2020 , ECON 2010 , ECON 2020 , IST 2010 , and QUAN 2600 . These six courses are referred to collectively as “Business Foundations.” (Refer to the John B. Goddard School of Business & Economics Requirements .)
• Minor: Not required.
• Grade Requirements: Candidates for the bachelor of science degree must complete all prerequisite and required business and economics courses with a grade of “C-” or higher. In addition, the cumulative Business Foundations GPA, Goddard School (major) GPA, and the overall university GPA must be 2.5 or higher.
• Credit Hour Requirements: A total of 120 credit hours is required for graduation.  The required 40 upper-division credit hours (courses numbered 3000 and above) are included in the School and major requirements.
• Program Code: 4008BS
• CIPC: 521401

Advisement

Advisement is strongly encouraged for all Goddard School majors and minors. See more information on available advising resources in the John B. Goddard School of Business & Economics  section of this catalog.

Use Grad MAPs to plan your degree

Admission Requirements

Acceptance to the John B. Goddard School of Business & Economics is required for students pursuing a Bachelor of Science or Associates of Science as well as students pursuing minors in Accounting or Economics.  To be admitted, students must register for BSAD 2899 . Students may obtain information regarding admissions from the Goddard School Advising Center, WB 211, (801) 626-6534.

General Education

Refer to Degree Requirements  for the University Bachelor of Science requirements. The following courses required for the Marketing Emphasis will also satisfy general education requirements: ENGL 2010  (English Composition); MATH 1050  (Quantitative Literacy); ECON 2010  or ECON 2020  (Social Science); and BTNY 1403  (Life Science).